External Communications
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External Communications
The DIA Group maintains close and open collaboration with the media, which it works on proactively on a daily basis through its External Relations Department.
In line with this policy of transparency and openness of its activity to the society in which it operates, during 2016 the company issued a total of 170 press releases.
Furthermore, the communication department uses different information tools, such as the corporate website, press room, presentations, dossiers, and press conferences to inform about all projects and new developments relating to the Group’s activity. Along with In addition to the permanent availability of the telephone service, the company channels requests from the media and various official bodies through the email comunicacion@diagroup.com, which handled more than 2,100 quieres and requests in 2016.
In January 2016, a new corporate profile was set up on Twitter in English and Spanish, which serves as an additional channel of communication with external agents and extends beyond customers to include press, shareholders, investors, NGOs, and governmental institutions, among others.
Along these same lines, in July 2016, the Group’s corporate blog was set up (blog.diacorporate.com), in which it informs about the company’s current situation and in which associations and institutions that work with DIA also collaborate to contribute their different points of view on current topics that involve the company and its environment.
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